Our Fashion section provides the ultimate guide to what is new and hot on the South African fashion and beauty scene. It is a fun, inspiring and credible read for fashionistas and beauty-lovers across the country. At a time when there’s a plethora of brands out there, we cut through the clutter to bring a brilliantly curated, always on trend and up-to-the-minute mix of hot shopping, beautiful shoots and breaking news.
Our Fashion contributors give readers a dose of inspiring, highly visual content that shows them exactly what’s new in store every week. We feature shopping, snappy Q&As with industry players, local and international fashion news. A weekly themed professionally styled shoot highlights the hottest looks, trends and must-haves, interpreted in ways that make it easy for readers to get the look.
We also focus on beauty: new products, tips and tricks, colour trends and advice for all budgets.
READERSHIP: 1,719,000 (Lifestyle)
|KWAZULU NATAL: 15%|
|EASTERN CAPE: 10%|
|WESTERN CAPE: 12%|
|NORTHERN CAPE: 1%|
|FREE STATE: 3%|
|NORTH WEST: 4%|
Sources: AMPS 2016, ABC Oct-Dec2017, Effective Measure Stats January 2018, Google Analytics